This will be the last copy of the mailed, in-print version of the Ford Street Focus. This decision has been a couple months in the making. Recently, a team, nominated and approved this Fall began to consider how we communicate at Ford Street, both internally among church members and staff and externally with the broader community. Several exciting recommendations came forward from this team. Among them were a renewed emphasis on the Ford Street Church website (www.fordstreetchurch.com ) and a plan to invest in new signage. One of the observations of the team, however, was that some communication within the church was redundant.
Simply stated, a single announcement can be delivered at Ford Street in about 4 or 5 different ways. First, every announcement is printed in the bulletin. Most of the announcements are stated during the morning worship. Every announcement is also listed on the church website. Finally, all of the same information also appeared in the newsletter.
So, the Communication Team began to see the newsletter as a repetition of information available in other places. This coupled with the cost of the newsletter (about $1500 annually) its demand on staff time (particularly the secretary’s time) and its general inability to reach people beyond our own Ford Street Church community (as opposed to the website with which anyone can interact) ultimately led the team to recommend the newsletter’s discontinuance.
This recommendation was endorsed and supported by the Administrative Council in February’s meeting.
Nonetheless, we can acknowledge that there will be some concerns about abandoning this form of communication. In response to those concerns the Communications Team, Administrative Council and Ford Street staff offer the following concessions: 1) All birthday information for church members can be available upon request of the church office 2) A monthly calendar of events will still be distributed before each month, in worship 3) bulletins and calendars will be hand delivered to those who are shut-in and regularly visited, and 4) those who regularly invest in the ministry of the Ford Street Church but live out of town can expect a quarterly letter from the pastor thanking them for their support and describing Ford Street events.
So, sadly, this will be the last issue of the Ford Street Focus, but it is certainly not the last communication from the Ford Street Church and certainly indicates no less robust an interest in making of disciples of Jesus Christ. Quite the contrary, it is the hope of the staff, pastor, Church Council and Communications Team that this kind of change will help us focus more clearly on the real and pressing work of making disciples and assist us in doing so in a way which more faithfully stewards the time and resources of the Ford Street Church for years to come. May God Bless you and may his bless the work of the Kingdom of Jesus Christ in Lapel, Indiana both now and forever. Amen. PastorGlenn